Lead with the item
Put the brand and product type near the start, where buyers can understand the listing quickly.
Free title builder and check
eBay Title Builder & Checker
Use this browser-based eBay SEO title tool to check listing title length, repeated words, keyword stuffing, and useful product keywords.
Private and browser-based. Suggestions are built locally from the facts you enter. The tool does not send product data to an AI service or invent missing details.
Smart suggestions
Build a stronger title from product facts
Enter only details you have verified. The builder uses as many useful details as possible without exceeding eBay's 80-character maximum.
Quality check
Check your listing title
Use a suggestion above or paste the exact title you plan to publish. This checker allows a maximum of 80 characters.
How it works
A basic quality check, not a sales promise
The checker starts at 100 and removes points for common problems: going over 80 characters, using a very short title, repeating words, excessive symbols, all caps, weak sales phrases, or missing specific details.
It checks the wording you provide. It cannot know the real brand, model, condition, or compatibility of your item.
Title length guidance checked against eBay UK's guidance for optimising listings.
Useful details to consider
- Brand and product type
- Model or compatibility
- Size, colour, or material
- Quantity or pack size
- Condition, when it helps the buyer
Title example
Replace hype with useful detail
Buyers are more likely to search for the product and its features than words such as “wow” or “best”. Keep every claim accurate.
Less useful titleWOW AMAZING PHONE CASE BEST CHEAP
Clearer titleiPhone 13 Clear Phone Case Shockproof Slim Cover Transparent
Writing tips
Make titles easier to find and read
Use specific details
Add verified model, size, colour, material, quantity, condition, or compatibility details when useful.
Avoid keyword stuffing
Repeating similar phrases can make a title harder to read. Use natural wording and remove filler.
Common mistakes
Keep product keywords useful and accurate
Repeating the same words
Repeated brand or product terms use limited title space without giving buyers more useful information.
Adding unrelated keywords
Do not include popular brands, models, sizes, colours, or conditions that do not accurately describe the item.
Writing for the character count
An eBay title can use up to 80 characters, but filler and keyword stuffing are less useful than clear, verified details.
Common questions
eBay title checker FAQ
How long can an eBay title be?
eBay currently recommends a clear, concise title with no more than 80 characters. You do not need to add filler just to reach exactly 80.
What should I include in an eBay title?
Include accurate terms a buyer may search for, such as brand, product type, model, size, colour, material, quantity, condition, or compatibility.
Should I use all caps in an eBay title?
Normal casing is usually easier to read. All caps can feel like shouting and make product details harder to scan.
Are the title suggestions generated by AI?
No external AI service is used. The browser-based tool rearranges only the verified facts you provide.
Does a better title guarantee more sales?
No. The checker highlights basic writing issues only. Price, demand, photos, item specifics, delivery, seller service, and many other factors can affect sales.
Related seller tools
Tool note: The score and suggestions are writing guidance only. They do not predict search position, impressions, or sales.